NLSUI OPAC header image

Handbook on the economics of the Internet /

Handbook on the economics of the Internet / edited by Johannes M. Bauer, Michigan State University, USA, Michael Latzer, University of Zurich, Switzerland. - xi, 590 pages : illustrations (black and white) ; 25 cm.

Includes bibliographical references and index.

Contents:

Preface

1. The Economics of the Internet: An Overview
Johannes M. Bauer and Michael Latzer

PART II THEORETICAL FOUNDATIONS
2. The Industrial Organization of the Internet
Günter Knieps and Johannes M. Bauer

3. The Internet as a Complex Layered System
Stephen J. Schultze and Richard S. Whitt

4. A Network Science Approach to the Internet
Volker Schneider and Johannes M. Bauer

5. Peer Production and Cooperation
Yochai Benkler

6. The Internet and Productivity
Carol Corrado and Bart Van Ark

7. Cultural Economics and the Internet
Christian Handke, Paul Stepan and Ruth Towse

8. A Political Economy Approach to the Internet
Patricia Mazepa and Vincent Mosco

PART II INSTITUTIONAL ARRANGEMENTS AND INTERNET ARCHITECTURE
9. Competition and Antitrust in Internet Markets
Justus Haucap and Torben Stühmeier

10. The Economics of Internet Standards
Stanley M. Besen and George Sadowsky

11. The Economics of Copyright and the Internet
Sacha Wunsch-Vincent

12. The Economics of Privacy, Data Protection and Surveillance
Ian Brown

13. Economics of Cybersecurity
Hadi Asghari, Michel Van Eeten and Johannes M. Bauer

14. Internet Architecture and Innovation in Applications
Barbara Van Schewick

15. Organizational Innovations, ICTs and Knowledge Governance: The Case of Platforms
Cristiano Antonelli and Pier Paolo Patrucco

16. Interconnection in the Internet: Peering, Interoperability and Content Delivery
David D. Clark, William H. Lehr and Steven Bauer

PART III ECONOMICS AND MANAGEMENT OF APPLICATIONS AND SERVICES
17. Internet Business Strategies
Johann J. Kranz and Arnold Picot

18. The Economics of Internet Search
Hal R. Varian

19. The Economics of Algorithmic Selection on the Internet
Michael Latzer, Katharina Hollnbuchner, Natascha Just and Florian Saurwein

20. Online Advertising Economics
Wenjuan Ma and Steven S. Wildman

21. Online News
Lucy Küng, Nic Newman and Robert G. Picard

22. The Economics of Online Video Entertainment
Ryland Sherman and David Waterman

23. Business Strategies and Revenue Models for Converged Video Services
Yu-Li Liu

24. The Economics of Virtual Worlds
Isaac Knowles and Edward Castronova

25. Economics of Big Data
Claudio Feijóo, José-Luis Gómez-Barroso and Shivom Aggarwal

PART IV PAST AND FUTURE TRAJECTORIES
26. The Evolution of the Internet: A Socioeconomic Account
D. Linda Garcia

27. From the Internet of Science to the Internet of Entertainment
Eli M. Noam

Index

This handbook brings together twenty-six original chapters that discuss theoretical and applied frameworks for the study of the economics of the Internet, encompassing: its unique economics as a global information and communications infrastructure, the effects of the Internet on economic transactions, including social production, advertising, innovation, and intellectual property rights, the economics and management of Internet-based industries, such as search, news, entertainment, culture, and virtual worlds, and the effects of the Internet on the economy at large.

085793984X 9781788116770

2015957876

GBB500994 bnb GBB502542 bnb

017001022 Uk 017002572 Uk


Internet--Economic aspects.
Technological innovations--Economic aspects.
Internet--Economic aspects.
Technological innovations--Economic aspects.

HC79.T4 / H35346 2016

343.09945 BAU