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Consumer behavior over the life course : Research frontiers and new directions / George P.Moschis.

Publisher: New York, NY : Springer Science+Business Media, 2019Description: pages cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9783030050078
DDC classification:
  • 343.071 MOS
Contents:
Table of contents Preface.- Ch 1 Introduction; Ch 2 Efforts to Study Consumers Over their Lifespan; Ch 3 The Life Course Paradigm: Conceptual and Theoretical Foundation; Ch 4 Consumer and Behavior in Life Course Context; Ch 5 The Life Course Research Framework: Illustrative Application in the Study of Financial Behaviors; Ch 6 Methods of Life Course Research; Ch 7 Contributions to Previous Efforts to Study Consumers Over their Lifespan; Ch 8 Applications to Select Areas of Consumer Behavior: An Agenda for Future Research; Ch 9 Implications for Practitioners; Ch 10 Summary, Opportunities, Challenges, and Recommendations; Index; About the Author.
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Holdings
Item type Current library Shelving location Call number Status Date due Barcode
BOOKs BOOKs National Law School Consumer Law Section 343.071 MOS (Browse shelf(Opens below)) Not For Loan 38008

Table of contents
Preface.- Ch 1 Introduction;
Ch 2 Efforts to Study Consumers Over their Lifespan;
Ch 3 The Life Course Paradigm: Conceptual and Theoretical Foundation;
Ch 4 Consumer and Behavior in Life Course Context;
Ch 5 The Life Course Research Framework: Illustrative Application in the Study of Financial Behaviors;
Ch 6 Methods of Life Course Research;
Ch 7 Contributions to Previous Efforts to Study Consumers Over their Lifespan;
Ch 8 Applications to Select Areas of Consumer Behavior: An Agenda for Future Research;
Ch 9 Implications for Practitioners;
Ch 10 Summary, Opportunities, Challenges, and Recommendations;
Index;
About the Author.

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