Jennewein Klaus <br/><br/>
Intellectual property management : The role of technology-brands in the appropriation of technological innovation 

 - New York  Springer Company  2005 
 - 404p 
<br/><br/>Contents:<br/>I. new era of intangible assets;<br/>II. Case studies on the appropriation of intellectual assets;<br/>III. Intangible assets : characteristics, generation & protection;<br/>IV. Strategic management of intangible assets;<br/>V. Econometric analysis;<br/>VI. General summary and conclusion. 
<br/><br/><label>ISBN: </label>9786610263943 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. Intellectual Property - Management 2. Intellectual Property - Economic Aspects 3. Technology - Innovation
<br/><br/><label>Dewey Class. No.: </label>346.048000  / JEN