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Retail business in India /

Retail business in India / edited by P. Arunachalam. - New Delhi : Serials Publications, 2011. - x, 237 p. : ill. ; 25 cm.

Includes bibliographical references and index.

CONTENTS:
Preface.
1. Applying Total Quality Management to the Educational Process by Pradeep Shukla D. K. Tripathi.
2. HR Management in the 21st Century: Challenges for the Future by Niharika Singh and Roli Sigh.
3. Importance and Effectiveness of Organized Retailing by Priya Agarwal and Pradeep Shukla.
4. Emerging Trends in Social Entrepreneurship Pradeep by Shukla and Amit Pandey.
5. A Study on the Promotion of Global Brands in Small Towns of Rural India by M. Neelamalard H. Arun Darwin.
6. Comparison of Celebrity and Non Celebrity in Advertisement in Madurai City by P. Raja & N. Mahesh.
7. Trends and Instability of Capital Formation in Indian Agriculture by Ram Kumar Jha and Hansa Jain.
8. Influence of Growth Determinants on Business Income of Women Entrepreneurs Through Shgs in Tiruvallur District of Tamil Nadu by D. Revathi Pandian & G.Vasanthi.
9. Retail Revolution in FMFPS (Fast Moving Food Products) Targeting Organised Indian-Retail Markets by D. Ravindran.
10. Policy Planning for Quality Improvement in Technical Education- A System Dynamic Approach by Sanjay Soni, Prakash Verma & Alok Choubey.
11. Debit Cards Vis-a-Vis Credit Cards in India- A Critical Approach by Ch. Satyanarayana Reddy, Ch. Srikanth Verma & V. Ranaprathap.
12. A Study on Quality of Service as a Tool for Enhancement of Customer Satisfaction in Banks by P. Udhayanan and A. Nirmal Raj.
13. The Journey of Venture Capital and Private Equity in India by I.Satyanarayana Chary.
14. A Study on Financial Awareness on Investors (With specific reference to Initial Public Offer) by P.Shalinie S. Sudha.
15. Study on Brand Preferences of 'B' Segment Cars (With Reference to Maruti-Cars) by P. Natarajane U. Thiripurasundari.
16. Manifestations of Quality of Work Life Patterns: Empirical Study of Indian Managers by Upasna Joshi.
17. Saving and Economic Growth in South Asia: Evidence from Time Series Analysis by Udaya Raj Regmi.
18. Stress and Accidents - Are they Related?: A Case Study of BMTC Veena K. N., S. J. Manjunath & Asha Patil.
19. Is Corporate Governance Really a Key to National Development? by VVR Ramand Veena Tewari.
Index.

9788183874311 8183874312

Library of Congress -- New Delhi Overseas Office

2010317330


Retail trade--India.
Retail trade--Management.--India

HF5429.6.I5 / R465 2011

658.870954 ARU