Normal view MARC view ISBD view

Ambush marketing : Game with a game (Record no. 24883)

MARC details
000 -LEADER
fixed length control field	00584nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20240407161321.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	160316s2008 xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780195693072
Qualifying information	(hardback)
040 ## - CATALOGING SOURCE
Transcribing agency	nls
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	343.082000
Item number	SCA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Scaria Arul George
245 ## - TITLE STATEMENT
Title	Ambush marketing : Game with a game
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	Oxford University Press
Date of publication, distribution, etc.	2008
300 ## - PHYSICAL DESCRIPTION
Extent	217p
Dimensions	xv
365 ## - TRADE PRICE
Price amount	Rs. 545
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	1. Market Promotion - India2. Ambush Marketing3. Business Promotion 4. Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
--
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	BOOKs

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
		Dewey Decimal Classification			National Law School	National Law School	General Stacks	30.05.2017	545.00		343.082 SCA	22386	30.05.2017	30.05.2017	BOOKs