Library Catalogue
Consumer satisfaction and complaining behaviour (Record no. 40028)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01322nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210211130633.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160316s2004 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788170999249 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | n |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 343.071000 |
| Item number | PUR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Purohith H C |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer satisfaction and complaining behaviour |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Mittal Publications |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 94p |
| Dimensions | xv |
| 365 ## - TRADE PRICE | |
| Price amount | Rs. 195 |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Description:<br/>The book covers all issues related to consumer expectation, satisfaction / dissatisfaction; repurchase intension and attitude towards complaining / attribution \ word of mouth communication behavior. This model of consumer satisfaction \ disatisfaction; repurchase intention and complaining behavior has been developed and tested with the help of Logistic Regression. These models may be used in the prediction of the consumer satisfaction \ dissatisfaction, repurchase intention and their communication and complaining behavior. This book is useful to all marketing professionals, researchers, scholars and corporate leaders in the context of the Liberalization process, the concept of customer satisfaction has emerged out of the shadows and is the buzz word in business circles today |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 1. Consumer Law |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | |
| -- | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | BOOKs |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| . | . | Consumer Law Section | 30.05.2017 | 195.00 | 343.071 PUR | 33671 | 30.05.2017 | 30.05.2017 | BOOKs |