Table of contents
1. Electronic commerce and electronic marketplaces;
2. Internet marketplaces - a technical perspective;
3. The difficulty of setting prices;
4. Methods for the analysis and design of electronic markets;
5. Automated negotiations - a survey of state-of-the-art practices;
6. Experimental analysis of multi-attribute auctions;
7. Economic models of multi-attribute auctions;
8. Conclusions and perspectives;
Appendix: utility theory and decision analysis;
Techniques;
Basic ideas of utility theory;
Multi-objective decision analysis;
References;
Index.