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999 _c112092
_d112092
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005 20211116130033.0
008 181105s2015 xx 000 0 und
020 _a9789386042323
040 _cPB
082 _a343.071 MAH
100 _aMaharjan Vijay
245 _aRise of rural consumers in developing countries
245 _bHarvesting three
260 _aNew Delhi
_bSage Publicaion
_c2015
300 _a168P
_bxviii
_cPB
500 _aConsumers - Developiong Countries
500 _aConsumption - Economics
500 _aRural Population
505 _aContent Foreword by A. Didar Singh and Nirankar Saxena Preface: A Rural Odyssey Acknowledgements RECOGNIZING THE RURAL OPPORTUNITY The Rural Consumer Opportunity Planting the Seeds of Prosperity in the Rural World The Influence of Religion in the Emerging Rural World GROWING AND REAPING RURAL OPPORTUNITY Growing Consumers in Emerging Rural Markets Plowing New Routes to Rural Markets Seeding Innovation and Prosperity Through Technology Harnessing Innovation to Solve Social Problems THE RURAL CHALLENGES The End of the Last Mile Index
856 _uhttps://www.google.co.in/books/edition/Rise_of_Rural_Consumers_in_Developing_Co/L94mDQAAQBAJ?hl=en&gbpv=1&printsec=frontcover
942 _2ddc
_cBK