| 000 | 01840cam a2200325 i 4500 | ||
|---|---|---|---|
| 999 |
_c113833 _d113833 |
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| 001 | 18932464 | ||
| 003 | OSt | ||
| 005 | 20200909215907.0 | ||
| 008 | 160111s2016 maua b 001 0 eng | ||
| 010 | _a 2015046357 | ||
| 020 | _a9781633691728 (alk. paper) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD9999.M782 _bE93 2016 |
| 082 | 0 | 0 |
_a338.7 EVA _223 |
| 100 | 1 |
_aEvans, David S. _q(David Sparks), _d1954- _eauthor. |
|
| 245 | 1 | 0 |
_aMatchmakers : _bThe new economics of multisided platforms / _cDavid S. Evans and Richard Schmalensee. |
| 264 | 1 |
_aBoston, Massachusetts : _bHarvard Business Review Press, _c[2016] |
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| 300 |
_ax, 260 pages ; _c24 cm |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliographial references (pages 213-246) and index. | ||
| 505 | _aTable of Contents Introduction 1 Part I Economics and Technologies 1 Table for Four at Eight 7 2 The "Grab All the Eyeballs" Fallacy 21 3 Turbocharging 39 Part II Building, Igniting, and Operating Matchmakers 4 Friction Fighters 55 5 Ignite or Fizzle 69 6 Long Haul 85 7 Beyond the Castle Walls 101 8 Interior Design 121 9 Fakesters and Fraudsters 135 10 Fizzle or Sizzle 149 Part III Creation, Destruction, and Transformation 11 Moving Money 167 12 Gone Missing 183 13 Slower and Faster Than You Think 197 Glossary 207 Notes 213 Index 247 Acknowledgments 257 About the Authors 259 Show More | ||
| 650 | 0 | _aMulti-sided platform businesses. | |
| 700 | 1 |
_aSchmalensee, Richard, _eauthor. |
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| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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