| 000 | 00539nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 160316s2004 xxu||||| |||| 00| 0 eng d | ||
| 082 |
_a658.800000 _bRIE |
||
| 100 | _aRies Al | ||
| 245 | _aThe origin of brands : Discover the natural laws of product innovation and business survival | ||
| 250 | _a | ||
| 260 |
_aNew York _bHarper Business _c2004 |
||
| 300 |
_a308p _b _cix |
||
| 365 | _b Rs. 1,075 | ||
| 650 | _a1. Brand Name Products - Marketing 2. Brand Name Products - Management 3. New Products - Management | ||
| 700 |
_aRies Laura _a |
||
| 999 |
_c24170 _d24170 |
||