000			01248nam a2200217Ia 4500
999			_c30257 _d30257
003			OSt
005			20210520130052.0
008			160316s2011 xxu||||| |||| 00| 0 eng d
020			_a9788189630232
040			_cNLS
082			_a343.071 JOH
100			_aJohnson Johney
245			_aOrganised retailing and consumer Behaviour
260			_aNew Delhi _bGlobal Research Publications _c2011
300			_a388p _cix
365			_bRs. 1,400
505			_aSummary: This book is an ideal study resource for management students and researchers in the field of retailing and consumer behaviour as well as professionals and business persons It starts with the definition of retailing which is dealt comprehensively from various perspectives This book discusses the theories concepts and practices in the field of retailing in the Global and Indian cultural setting It provides incisive insights and in depth analysis of retail shopping behaviour in Indian context It also present a study on the consumers shopping behaviour in an organised retail outlet This book also contains a section devoted to organised retailing in India its evolution and its growth over the past few years
650			_a1. Consumer Law
700			_a _a
942			_2ddc _cBK