000 00854nam a2200217Ia 4500
999 _c32105
_d32105
003 OSt
005 20210519103920.0
008 160316s2011 xxu||||| |||| 00| 0 eng d
020 _a9788131603963
040 _cN
082 _a343.071000
_bPAL
100 _aPalackal Antony
245 _aGlobalization, consumer culture, and identity : The middle class in a postmodern society
260 _aJaipur
_bRawat Publications
_c2011
300 _a206p
_cxv
365 _b Rs. 595
505 _aContents: Note: 1. Identity Revisited; 2. Consumer Culture; 3. Imagined World; 4. Consuming Desires; 5. Sponsored Subjectivities; 6. Consumer Subject; 7. Parameters of Identity; 8. Shifting Identities.
650 _a1. Middle Class - India - Kerala - Attitudes2. Consumption - Economics 3. Class Consciousness
700 _a
_a
942 _2ddc
_cBK