000 01275nam a2200217Ia 4500
999 _c37781
_d37781
003 OSt
005 20210417110330.0
008 160316s1988 xxu||||| |||| 00| 0 eng d
020 _a9780471629504
040 _cn
082 _a658.400000
_bANS
100 _aAnsoff Igor
245 _aCorporate strategy
260 _aLondon
_bPenguin Books
_c1988
300 _a284p
_cxxxvii
365 _b Gratis
505 _aContents: STRATEGY FORMULATION: Structure of Business Decision; A Model for Strategic Decision; Objectives; A Practical System of Objectives; Synergy and Capability Profiles; Concept of Strategy; Diversification and Internationalization; Competitive Analysis; Choice of Portfolio; Uses of Strategy; GENERAL MANAGEMENT CAPABILITY: The Need for Entrepreneurial Capability; Diagnosing General Management Capability; Planning Strategic Positive Transformation; Assuring Coexistence of Competitive and Entrepreneurial Activities; Resistance to Change; Four Approaches to Managing Discontinuous Change; The Accordian Method of Managing Change; Overview of Strategic Behavior.
650 _a1. Business Planning - Strategic Planning2. Business Planning - Case Studies3. Strategic Planning
700 _a
_a
942 _2ddc
_cBK