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Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
BOOKs | National Law School | 346.086 BAN (Browse shelf(Opens below)) | Available | 29641 |
Contents:
Acknowledgements;
1 Introduction;
2 Regulatory framework and government policy perspective;
3 Pricing and product management strategies of insurance companies;
4 Promotional and distribution strategies of general insurance companies;
5 Customers perceptions as to the marketing of insurance products and services;
6 Conclusions;
Bibliography;
Index
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