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Chaging lifestyle and consumer behaviour

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Publication details: New Delhi Deep & Deep Publications Pvt. Ltd. 2006Description: 249p xviISBN:
  • 9788176298537
Subject(s): DDC classification:
  • 343.071000 RAO
Contents:
Contents: Foreword; Preface; 1. Introduction; 2. Consumer perceptions for personal care products; 3. Consumer perceptions for household products; 4. Consumer choice determinants; 5. Lifestyles and consumer behaviour; 6. Conclusions; Bibliography; Index
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Contents:
Foreword;
Preface;
1. Introduction;
2. Consumer perceptions for personal care products;
3. Consumer perceptions for household products;
4. Consumer choice determinants;
5. Lifestyles and consumer behaviour;
6. Conclusions;
Bibliography;
Index

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